Archive for November, 2010

High Response Rates for Phone Surveys

Did you know that administered phone surveys result in 40% response rate? Given the declining percentages in user-motivated online and paper-based questionnaires, this passing conversion rate can have several advantages for your practice or facility in acquiring feedback from your patients.
Our Patient Survey operators make it very easy and quick for respondents to provide answers [...]

Combining Types of Surveys for Best Results

In surveying, there will always be a margin of error: non-sampling discrepancies or a general refusal to participate, an obvious bias or inaccuracies with returns (for example, conflicts of interest between employees and their relationships with certain clients), mistaken repeat survey-takers, skipped answers and even, vengeful or lying respondents (that should be immediately disregarded).
But that [...]

Customer Retention – Turn Lookers into Buyers

Statistically, just one out of ten people are willing to purchase while the nine individuals remaining are simply exploring or does not have the budget to buy. Nevertheless, based on MarketingSherpa research, within the following two years roughly, they will be ready to buy. And so it is your obligation to remind them regarding [...]

When patient counts drop for your practice, do you know why?

There’s a number of reasons for why a patient is not returning to your practice: loss or change in healthcare coverage, seasonal responsibilities (read: holiday, job and familial obligations) and even death.
But do you know specifically why YOUR patient numbers are decreasing?
Oftentimes, a drop in patients has nothing to do with your clinic, facility or [...]